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About Betsson
Betsson is a betting company founded in Stockholm, Sweden. Before entering the online betting business, Betsson had a long history, having operated a casino business using roulette since 1963 .
Cherry AB, the predecessor of Betsson, had been focusing on online game development since the late 1990s, and in 2003, it acquired the current Betsson domain and established an early form of online betting platform.
After acquiring a Maltese license in 2006, Betsson began to expand its business more aggressively, acquiring various betting-related gaming companies and obtaining licenses in individual countries, achieving significant growth and gradually expanding into neighboring European countries.
Even today, Betsson is actively operating its platform with approvals from gaming regulators in various countries, including mainland Sweden, and boasts a significant scale, to the point of being listed on the Nasdaq Stockholm list .
License
SFTG Limited, the parent company of Betsson, holds a betting gaming business license from the Malta Gaming Authority (MGA), a leading global gaming license holder.
The MGA license from the Mediterranean nation of Malta is one of the most prestigious licenses, along with those from Curaçao and the UK. Holding this gaming license proves that the betting company operates fairly and transparently .
To ensure smooth operations in each region, Betsson operates a platform with branches in Ireland, Oceania, and Peru. It also receives and pays for three MGA licenses and undergoes rigorous operational capability reviews on a regular basis.
Among them, there is a branch (Oceania) that has been licensed since 2006, so it can be considered a trustworthy company.
In addition, they have begun steadily expanding into neighboring countries with strict regulations by individually obtaining or acquiring betting companies that hold licenses from various countries, such as the UKGC license or the HGC (Hellenic Gaming Commission, Greece) .
Click here to see the post on gaming license types and their importance.
Sponsorship
Betsson has been operating not only as a casino but also as a sports bookmaker for a long time and has expanded into various overseas markets, so it has entered into partnership agreements with various sports (football) clubs for marketing purposes.
One of the most notable of these contracts is the main partnership agreement with FC Internazionale Milano (Inter Milan), a prestigious Italian Serie A club, which began in July of this year. This marks the second partnership agreement signed with an Italian football club, following the previous ambassador agreement with Francesco Totti.
In addition, as they entered the South American market, they are also raising their global profile by forming strategic partnerships (regional expansion) with Boca Juniors of Argentina’s first division.
Supported countries and languages
Betsson has gained recognition and become a recognized platform in many countries due to its long history of operation, gaming licenses, and sponsorship activities.
As of 2024, Betsson’s games are available in approximately 154 countries, and it is known that Korean Won transactions are not possible in Korea.
As a global betting site with operations across multiple continents and countries, Betsson offers a multi-language interface for the convenience of its users.
Betsson supports the following languages:
- english
- European: Swedish, Danish, Polish, Icelandic, Spanish (Spain), Greek, Italian, French
- South America: Portuguese (Brazil), Spanish (Chile, Mexico, Colombia, Peru)
- Asia: Turkic
As mentioned above, Betsson currently offers interfaces in 15 languages on its website. However, as it has not yet launched in Korea, the site is not available in Korean.
Currently, there is a tendency to focus more on the South American betting market than the Asian one, which can make it less convenient and accessible for Asian users.
How to sign up for Betsson
1. Go to Betson’s website.
Access the website through Betsson’s official address.
Clicking ‘Create Account’ in the upper right corner will take you to the membership registration screen.
2. Enter your membership information .
When you click Sign Up, you will be asked to enter your membership information, including the account information you will use to log in.
The information you need to enter is:
- Password that meets the conditions
- English (First/Last Name)
- Address (City/Country/ZIP Code) – South Korea cannot be selected
- Currency selection – Won cannot be selected
- Enter the currency code and phone number
- Enter date of birth/gender, etc.
Finally, set your limit, agree to the terms and conditions, and click ‘Create Account’ to complete your membership registration.
Betsson Deposit and Withdrawal Options
Deposit Options
- Card (VISA/MASTERCARD)
- E-wallet (Neteller/Skrill)
- Easy Payment (Payz)
- Voucher (Paysafecard)
Deposit options at Betsson are as follows, with a minimum deposit amount of 10 euros (minimum 15,000 won) .
The maximum deposit amount varies depending on the limit set upon registration, and no separate fees are charged.
Withdrawal Options
- Bank transfer
- Card (Visa/MasterCard)
- E-wallet platforms (Skrill/Neteller)
- Easy Payment (Trustly/Payz)
The minimum withdrawal amount is 20 euros (minimum 30,000 won) and there are no additional fees.
As Betsson is a Swedish betting company, it uses a European standard IBAN (International Bank Account Number), which means that domestic bank transfers are very limited.
Content provided by Betsson
Sportsbook
Betsson was originally a casino solutions provider, with a greater focus on casinos than sports, but that is now a thing of the past.
Having successfully entered the South American betting market while maintaining a steady market share in Europe through its various gaming licenses, Betsson has established itself as a sports betting platform by sponsoring numerous football clubs in European and South American leagues.
Currently, there are a variety of betting options available on around 40 different sports, and live betting is also available with attractive odds.
casino
Since Betsson has experience developing online casino games, it can be said that the casino volume is guaranteed.
With a total of over 4,000 slots and table games, and 68 games exclusively offered by Betsson (as of 2024), you can choose and enjoy to your liking.
The live casino tables, where you can compete against dealers in real time, boast over 300 tables, including blackjack and baccarat, attracting many casino enthusiasts.
virtual sports
Betsson offers virtual sports betting on soccer, tennis, and basketball. While its selection of games is smaller than that of other companies, its quality remains acceptable, making it a viable alternative to sportsbooks.
Betsson Poker
Building on its experience developing online casino games, Betsson has developed an online poker program that allows players from around the world to enjoy variations of poker, including Texas Hold’em, Omaha, and Seven Card Stud.
You can play by downloading the program to your device or running it immediately from the website, and the types of games you can enjoy are as follows.
- Texas Hold’em : A poker game in which players receive two hole cards and use them in combination with five community cards to compete against their opponents.
- Omaha: A poker game in which players are dealt four hole cards, two of which are combined with five community cards.
- Seven Card Stud: A poker game in which players receive seven cards throughout the hand, some face up and the rest face up.
- Five Card Draw: A poker game where everyone is given five hole cards and the opportunity to improve their hand by drawing and replacing cards.
- Razz: A poker game where players must make the lowest five-card hand on the table.
- Stud Hi/Low: A poker game where the high hand (high hand combination) and the low hand (low hand combination) are taken out separately in a single game to determine the winner.
Betsson Review
Betsson has been a well-known betting platform for some time, but it’s quite difficult to use in Korea, so I’m writing a review late.
Despite its long history, the company continues to attract players through active partnerships and promotions each year. In line with this, the company offers a variety of high-quality betting options, including sports and virtual sports, in addition to its specialty, casinos. This makes it a great choice for those looking to use the company.
This company is based in Sweden, a country with well-established regulations regarding online betting. Its longevity is not the only factor, but it also boasts both safety and reliability through acquisitions and individual country licenses.
It has yet to gain traction in Korea due to the lack of a proper launch, the inability to use Korean Won for deposits and withdrawals, and the existence of alternatives. However, it is worth keeping an eye on, as the platform is currently piloting deposits and withdrawals using Bitcoin, and based on the technological prowess it has accumulated, there is a possibility that it will transition to a crypto betting platform.
If cryptocurrency betting becomes active and expands into the Asian market, Betsson, which boasts a well-balanced sportsbook and casino, could become another good option for domestic users.
